55 Coonara Ave.

Rebranding of the iconic campus style building 55 Coonara Ave.
Its lush natural setting and quiet location inspired the new identity creation. We borrowed the colours and intricate patterns of Lorikeet, and utilised the colours and textures from nature. The rebrand included logo design, visual identity, brand guidelines, launch campaign, leasing brochure.

The illustration is by Caroline McMillan, an Australian textile designer and illustrator that has created prints for H&M, WGSN, Zalando, Vera Wang.

Discipline(s): Art Direction, Branding, Print collaterals, Graphic design